BAT plans cigarette factory in Myanmar

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BATBritish American Tobacco (BAT), the world’s second largest tobacco company behind Philip Morris, said it will return to Myanmar after it left the country in 2003 and plans to invest $50 million into a cigarette factory to produce its own brands locally, the Financial Times reported.

BAT is following the footsteps of other large multinationals such as General Motors, Ford, Intel, Microsoft, MasterCard and Telenor which all have entered or are planning to enter the country after sanctions against Myanmar have been lifted.

Before 2003, BAT has been criticised for cooperating with Myanmar’s junta and has received a “special request” from the British government to exit the country.

BAT said it “historically has a market leading position in Myanmar” and wants to rebuild it. It will roll out the market in a joint venture with IMU Enterprise, part local trading firm Sein Wut Hmon Group.

The British cigarette maker currently has operations in around 180 countries, with its largest-selling brands being Dunhill, Lucky Strike, Kent, Pall Mall,Kool, Benson & Hedges and Rothmans.

Myanmar is the 6th heaviest smoking country in ASEAN, with 23.1 per cent of its population enjoying tobacco products as per statistics provided by the South East Asia Tobacco Control Alliance in May 2013.

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Reading Time: 1 minute

British American Tobacco (BAT), the world’s second largest tobacco company behind Philip Morris, said it will return to Myanmar after it left the country in 2003 and plans to invest $50 million into a cigarette factory to produce its own brands locally, the Financial Times reported.

Reading Time: 1 minute

BATBritish American Tobacco (BAT), the world’s second largest tobacco company behind Philip Morris, said it will return to Myanmar after it left the country in 2003 and plans to invest $50 million into a cigarette factory to produce its own brands locally, the Financial Times reported.

BAT is following the footsteps of other large multinationals such as General Motors, Ford, Intel, Microsoft, MasterCard and Telenor which all have entered or are planning to enter the country after sanctions against Myanmar have been lifted.

Before 2003, BAT has been criticised for cooperating with Myanmar’s junta and has received a “special request” from the British government to exit the country.

BAT said it “historically has a market leading position in Myanmar” and wants to rebuild it. It will roll out the market in a joint venture with IMU Enterprise, part local trading firm Sein Wut Hmon Group.

The British cigarette maker currently has operations in around 180 countries, with its largest-selling brands being Dunhill, Lucky Strike, Kent, Pall Mall,Kool, Benson & Hedges and Rothmans.

Myanmar is the 6th heaviest smoking country in ASEAN, with 23.1 per cent of its population enjoying tobacco products as per statistics provided by the South East Asia Tobacco Control Alliance in May 2013.

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