Salesperson serves customers at a mobile phone shop in Yangon

Salesperson serves customers at a mobile phone shop in Yangon

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A salesperson serves customers at a mobile phone shop in Yangon April 11, 2013. Cellular operator Digicel Group Ltd. jumped into Myanmar early and big, hiring staff, funding local sports, negotiating land deals for thousands of cell tower sites and signing up hundreds of partners for retail outlets. The strategy helped propel it onto the shortlist for a mobile licence in one of the world’s last mobile frontiers, putting an operator that ranks 65th globally in terms of customers up against giants such as Vodafone Group Plc. Myanmar this month short-listed 12 consortia for two licences it plans to grant foreign operators in late June. The government wants to expand mobile penetration from less than 4 percent to up to 80 percent by 2015-16. Picture taken April 11.
REUTERS/Soe Zeya Tun (MYANMAR – Tags: BUSINESS TELECOMS)

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