Eu Yan Sang taps Malaysian halal market

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Richard EU, CEO of Eu Yan Sang

Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama.

Eu Yan Sang manufactures and trades Chinese medicine and spices in Hong Kong, Macau, Malaysia and Singapore in 209 outlets, and also operates hospital services in Singapore, Hong Kong and Malaysia.

The company’s CEO, Richard Eu, said  that he wants to broaden the customer base for his products by not only attracting the Chinese population in Malaysia, but also Muslim Malay buyers. He added that the company will try to secure halal acceptance for more products of its range, apart from a few which already have been certified.

 

 

 

 

 

 

 

 

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Reading Time: 1 minute

Richard EU, CEO of Eu Yan Sang

Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama.

Reading Time: 1 minute

Richard EU, CEO of Eu Yan Sang

Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama.

Eu Yan Sang manufactures and trades Chinese medicine and spices in Hong Kong, Macau, Malaysia and Singapore in 209 outlets, and also operates hospital services in Singapore, Hong Kong and Malaysia.

The company’s CEO, Richard Eu, said  that he wants to broaden the customer base for his products by not only attracting the Chinese population in Malaysia, but also Muslim Malay buyers. He added that the company will try to secure halal acceptance for more products of its range, apart from a few which already have been certified.

 

 

 

 

 

 

 

 

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