Middle East tourists to Thailand up 51%

Reading Time: 2 minutes

Figures released by the Tourism Authority of Thailand show that tourists from the Middle East are currently topping the growth in arrivals to the country.

In August alone, arrivals from the Middle East rose by 51.39 per cent year-on-year, which is a higher growth than tourists from China (+43.7 per cent).

A high number of visitors from the Middle East to Thailand are from the GCC, and many of them are medical tourists seeking treatment in the country’s hospitals that cater to foreigners.

In 2011 alone, the authority reported that the total number of visitors from the Middle East to Thailand reached a record 471,818 representing an annual increase of 4.09 per cent compared to the number of visitors recorded in 2010. The UAE remains the single largest market in the region from which Thailand receives visitors.

Thailand’s tourism body has said earlier this year at the Arabian Travel Market fair in Dubai that it plans to focus more on touristic niche segments for visitors from the Middle East, which are – apart from medical tourism – honeymoon and wedding packages, Thai halal food experiences, wellness and spa, as well as ecotourism packages

The authority expects the number of Middle Eastern tourist to grow at least 10 per cent over the entire year 2012.

European tourist numbers dropping

Meanwhile, the number of tourists from Europe, an important source market for Thailand, has been falling significantly. In August 2012, growth was only 0.05 per cent as the European Union continues to struggle with its debt crisis.

The tourism authority plans to add a higher budget into its tourism stimulus scheme, with a goal to boost the number of European visitors to Thailand in the last quarter of this year.

Juthaporn Rerngronasa, the authority’s deputy governor for international marketing of Europe, Africa, the Middle East and the Americas, has announced that there are preparations to launch sales promotion campaigns in the UK, Germany and the Scandinavian countries to persuade more people from there to visit Thailand.

Arrivals from the UK dropped by 7.26 per cent  and from France by 4.76 per cent in August. Arrivals from the key market of Germany only rose by 2.24 per cent.

At the same time, arrivals from South Asia rose by 21 per cent, from Africa by 17 per cent, from East Asia by 11.74 per cent and from the Americas by 9.31 per cent.

Tourist numbers from Russia grew by 22.2 per cent and from India by 14.7 per cent.

Overall, international tourist arrivals to Thailand during the first eight months of this year increased by 8.66 per cent year-on-year. Tourism revenue is expected to expand by 13 per cent to a worth of 800 billion baht ($25.8 billion), while the overall tourist number will likely increase by 8 per cent, with a total of 20.5 million visitors, by the end of the year.

 

Do you like this post?
  • Fascinated
  • Happy
  • Sad
  • Angry
  • Bored
  • Afraid

Reading Time: 2 minutes

Figures released by the Tourism Authority of Thailand show that tourists from the Middle East are currently topping the growth in arrivals to the country.

Reading Time: 2 minutes

Figures released by the Tourism Authority of Thailand show that tourists from the Middle East are currently topping the growth in arrivals to the country.

In August alone, arrivals from the Middle East rose by 51.39 per cent year-on-year, which is a higher growth than tourists from China (+43.7 per cent).

A high number of visitors from the Middle East to Thailand are from the GCC, and many of them are medical tourists seeking treatment in the country’s hospitals that cater to foreigners.

In 2011 alone, the authority reported that the total number of visitors from the Middle East to Thailand reached a record 471,818 representing an annual increase of 4.09 per cent compared to the number of visitors recorded in 2010. The UAE remains the single largest market in the region from which Thailand receives visitors.

Thailand’s tourism body has said earlier this year at the Arabian Travel Market fair in Dubai that it plans to focus more on touristic niche segments for visitors from the Middle East, which are – apart from medical tourism – honeymoon and wedding packages, Thai halal food experiences, wellness and spa, as well as ecotourism packages

The authority expects the number of Middle Eastern tourist to grow at least 10 per cent over the entire year 2012.

European tourist numbers dropping

Meanwhile, the number of tourists from Europe, an important source market for Thailand, has been falling significantly. In August 2012, growth was only 0.05 per cent as the European Union continues to struggle with its debt crisis.

The tourism authority plans to add a higher budget into its tourism stimulus scheme, with a goal to boost the number of European visitors to Thailand in the last quarter of this year.

Juthaporn Rerngronasa, the authority’s deputy governor for international marketing of Europe, Africa, the Middle East and the Americas, has announced that there are preparations to launch sales promotion campaigns in the UK, Germany and the Scandinavian countries to persuade more people from there to visit Thailand.

Arrivals from the UK dropped by 7.26 per cent  and from France by 4.76 per cent in August. Arrivals from the key market of Germany only rose by 2.24 per cent.

At the same time, arrivals from South Asia rose by 21 per cent, from Africa by 17 per cent, from East Asia by 11.74 per cent and from the Americas by 9.31 per cent.

Tourist numbers from Russia grew by 22.2 per cent and from India by 14.7 per cent.

Overall, international tourist arrivals to Thailand during the first eight months of this year increased by 8.66 per cent year-on-year. Tourism revenue is expected to expand by 13 per cent to a worth of 800 billion baht ($25.8 billion), while the overall tourist number will likely increase by 8 per cent, with a total of 20.5 million visitors, by the end of the year.

 

Do you like this post?
  • Fascinated
  • Happy
  • Sad
  • Angry
  • Bored
  • Afraid