Philippines’ Jollibee expands to Indonesia, Canada

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Jollibee burgerPhilippine fast food giant Jollibee Foods Corp. (JFC) is expanding into new territories including Indonesia in 2014 and Canada in 2015, aiming at catering to both the local population and Filipinos overseas.

“We just opened in Houston, Texas. Our next target is to open in Chicago and near future Toronto, Canada. It will be our first in Canada,” JFC chief operating officer Ernesto Tanmantiong said in an interview with The Philippine Star.

Closer to home, Indonesia is in the radar for expansion early in 2014, Tanmantiong said.

Late in September, Philippines’ largest fast food chain posted an opening day record in its Houston branch. More than 5,000 Filipinos flocked to the first JFC branch in southern US, more than a thousand compared with the opening day record of Jollibee Hawaii.

Tanmantiong hopes the company, famous for its signature Chickenjoy and Yum Burger, will continue breaking records in its overseas store openings.

“Indonesia hopefully (we can open) next year. What we plan to do in Indonesia is to find a joint venture partner,” Tanmantiong said.

“For Indonesia, it’s a fried chicken country so we believe the chicken joy will fit very well in Indonesia,” Tanmantiong said. JFC is developing spicy sauce sambal to cater to the Indonesia taste. JFC is looking at suppliers for food production in Indonesia but the company is also ready to invest in a commissary in the emerging market, Tanmantiong said.

Tanmantiong will become the fastfood chain’s CEO effective July 2014 while current CEO Tony Tan Caktiong will remain as the chairman of the board.

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Reading Time: 2 minutes

Philippine fast food giant Jollibee Foods Corp. (JFC) is expanding into new territories including Indonesia in 2014 and Canada in 2015, aiming at catering to both the local population and Filipinos overseas.

Reading Time: 2 minutes

Jollibee burgerPhilippine fast food giant Jollibee Foods Corp. (JFC) is expanding into new territories including Indonesia in 2014 and Canada in 2015, aiming at catering to both the local population and Filipinos overseas.

“We just opened in Houston, Texas. Our next target is to open in Chicago and near future Toronto, Canada. It will be our first in Canada,” JFC chief operating officer Ernesto Tanmantiong said in an interview with The Philippine Star.

Closer to home, Indonesia is in the radar for expansion early in 2014, Tanmantiong said.

Late in September, Philippines’ largest fast food chain posted an opening day record in its Houston branch. More than 5,000 Filipinos flocked to the first JFC branch in southern US, more than a thousand compared with the opening day record of Jollibee Hawaii.

Tanmantiong hopes the company, famous for its signature Chickenjoy and Yum Burger, will continue breaking records in its overseas store openings.

“Indonesia hopefully (we can open) next year. What we plan to do in Indonesia is to find a joint venture partner,” Tanmantiong said.

“For Indonesia, it’s a fried chicken country so we believe the chicken joy will fit very well in Indonesia,” Tanmantiong said. JFC is developing spicy sauce sambal to cater to the Indonesia taste. JFC is looking at suppliers for food production in Indonesia but the company is also ready to invest in a commissary in the emerging market, Tanmantiong said.

Tanmantiong will become the fastfood chain’s CEO effective July 2014 while current CEO Tony Tan Caktiong will remain as the chairman of the board.

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