Philippines: PLDT reveals the new Telpad

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telpadAs people worldwide continue to adopt mobile telephony in droves and abandon landline services, landline companies are facing a choice: adapt or go extinct.

The Philippine Long Distance Telephone Co. (PLDT) chose the former option with the release of the Telpad, a landline phone coupled with an Android tablet for a fixed monthly premium. PLDT has just released an improved, next generation Telpad and is aiming to double the number of subscribers by 2014.

PLDT expects to have 100,000 Telpad subscribers this year with total revenue from the service at around $23 million. This figure is up dramatically from the approximately $3 million in revenue that the Telpad generated in its first year. PLDT is anticipating that the new Telpad will be attractive enough to Filipino consumers to bring its subscriber base up to 200,000 by the end of 2014.

While the original Telpad had a single core processor and limited functionality, the new Telpad, manufactured by Huawei, is equipped with the latest Android 4.1.2 Jelly Bean operating system and a high-speed dual core processor that will allow for much greater functionality, including streaming high-definition movies and playing seamlessly interactive online video games. The new Telpad has a RAM of 1GB and internal memory of 8GB, with room for more. It features 3-megapixel and VGA rear and front cameras, Bluetooth, and the capability to stream video content to a TV set.

The new Telpad also includes several new apps that greatly improve its utility over the old model. “heyU” allows free and unlimited voice calls to other Android operating systems; “Smart Music” allows the user to download songs from MCA Music’s database of over 3 million tracks; “EA Games” offers several highly interactive games in different genres; and “Clickplay” is an on-demand streaming video service that lets the user watch recently released Hollywood blockbusters on the tablet or on a TV screen, after connecting the tablet to the screen.

The ultimate goal of PLDT, according to Ariel Fermin, executive vice president and head of PLDT Home Business (as reported in the Manila Times), is to transform all PLDT homes into “a Connected Home,” with the Telpad linking to the TV and all personal computers so that all devices have access to the same content and functions. This Connected Home idea could very well be the way of the future, and the salvation of the landline industry.

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Reading Time: 2 minutes

As people worldwide continue to adopt mobile telephony in droves and abandon landline services, landline companies are facing a choice: adapt or go extinct.

Reading Time: 2 minutes

telpadAs people worldwide continue to adopt mobile telephony in droves and abandon landline services, landline companies are facing a choice: adapt or go extinct.

The Philippine Long Distance Telephone Co. (PLDT) chose the former option with the release of the Telpad, a landline phone coupled with an Android tablet for a fixed monthly premium. PLDT has just released an improved, next generation Telpad and is aiming to double the number of subscribers by 2014.

PLDT expects to have 100,000 Telpad subscribers this year with total revenue from the service at around $23 million. This figure is up dramatically from the approximately $3 million in revenue that the Telpad generated in its first year. PLDT is anticipating that the new Telpad will be attractive enough to Filipino consumers to bring its subscriber base up to 200,000 by the end of 2014.

While the original Telpad had a single core processor and limited functionality, the new Telpad, manufactured by Huawei, is equipped with the latest Android 4.1.2 Jelly Bean operating system and a high-speed dual core processor that will allow for much greater functionality, including streaming high-definition movies and playing seamlessly interactive online video games. The new Telpad has a RAM of 1GB and internal memory of 8GB, with room for more. It features 3-megapixel and VGA rear and front cameras, Bluetooth, and the capability to stream video content to a TV set.

The new Telpad also includes several new apps that greatly improve its utility over the old model. “heyU” allows free and unlimited voice calls to other Android operating systems; “Smart Music” allows the user to download songs from MCA Music’s database of over 3 million tracks; “EA Games” offers several highly interactive games in different genres; and “Clickplay” is an on-demand streaming video service that lets the user watch recently released Hollywood blockbusters on the tablet or on a TV screen, after connecting the tablet to the screen.

The ultimate goal of PLDT, according to Ariel Fermin, executive vice president and head of PLDT Home Business (as reported in the Manila Times), is to transform all PLDT homes into “a Connected Home,” with the Telpad linking to the TV and all personal computers so that all devices have access to the same content and functions. This Connected Home idea could very well be the way of the future, and the salvation of the landline industry.

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