Souq.com launches ‘marketplace university’

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Souq_SphynxThe largest e-commerce platform in the Arab world, Souq.com, has announced the launch of Egypt’s first Online Marketplace University. The initiative comes as part of Souq.com Egypt’s firm commitment towards shaping the country’s e-commerce industry and its budding online entrepreneurs.

The Souq.com Marketplace University debut is via two initial programmes. The first is Marketplace E-Commerce Entrepreneurship Programme, in partnership with EFE Egypt (Education For Employment Egypt), to give young entrepreneurs the tools they need to start their own online ventures. Secondly, The Marketplace Incubator, which is aimed at boosting the success potential for participants via development programs and access to mentors and shared services.

Through these programmes, young entrepreneurs will have the chance to realise their business visions. Souq.com Egypt will offer the necessary tools to kick off their ideas including shared office space, access to content and production, daily courier services and storage space at one of the company’s offices in Maadi, Cairo in addition to access to mentors and workshops.

“As the largest online retailer in Egypt and the Arab World, Souq.com has an undeniable track record of success in the region. We also have depth of experience in professional marketplace services and support. That’s why we are so excited to team up with EFE Egypt to help foster Egypt’s next generation of e-commerce entrepreneurs,” says Omar Elsahy, General Manager of Souq.com Egypt.

Souq.com and EFE Egypt will choose 100 participants per session for the inaugural eight-week course. Applicants must be self starters with a degree from a public institution of higher education and will be judged on their ability to innovate, lead and solve problems.

World-class trainers from EFE Egypt will kick off the two-part programme with instruction in the principles of entrepreneurship, including the creation of viable business models. Then, Souq.com Marketplace University industry experts will team up with participants to take their startup visions to the next level.

At the end of the programme, graduates will undergo Souq.com apprenticeships during which they will put their new skills to use. The businesses that take off will receive help customising their own Souq.com online shop.

For the graduates of this program, EFE Egypt and Souq.com are undergoing preparations to further provide access to micro-finance, additional mentoring, business development facilities and legal support.

“Souq.com has helped us find a new way to give entrepreneurs a leg up when it comes to launching online ventures. We are pleased our trainers will get the chance to work with Souq.com’s team of skilled retailers,” says Theodore Wilson, grant management associate at EFE Egypt.

Egypt has approximately 40 million online users, of whom 65 per cent are under the age of 30. According to experts, they are the driving force behind the growing Egyptian e-commerce market. If young, innovative entrepreneurs are given a chance, the resulting growth could be explosive. Souq.com’s programme is designed to guide this generation through the process of creating and running their own businesses.

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Reading Time: 2 minutes

The largest e-commerce platform in the Arab world, Souq.com, has announced the launch of Egypt’s first Online Marketplace University. The initiative comes as part of Souq.com Egypt’s firm commitment towards shaping the country’s e-commerce industry and its budding online entrepreneurs.

Reading Time: 2 minutes

Souq_SphynxThe largest e-commerce platform in the Arab world, Souq.com, has announced the launch of Egypt’s first Online Marketplace University. The initiative comes as part of Souq.com Egypt’s firm commitment towards shaping the country’s e-commerce industry and its budding online entrepreneurs.

The Souq.com Marketplace University debut is via two initial programmes. The first is Marketplace E-Commerce Entrepreneurship Programme, in partnership with EFE Egypt (Education For Employment Egypt), to give young entrepreneurs the tools they need to start their own online ventures. Secondly, The Marketplace Incubator, which is aimed at boosting the success potential for participants via development programs and access to mentors and shared services.

Through these programmes, young entrepreneurs will have the chance to realise their business visions. Souq.com Egypt will offer the necessary tools to kick off their ideas including shared office space, access to content and production, daily courier services and storage space at one of the company’s offices in Maadi, Cairo in addition to access to mentors and workshops.

“As the largest online retailer in Egypt and the Arab World, Souq.com has an undeniable track record of success in the region. We also have depth of experience in professional marketplace services and support. That’s why we are so excited to team up with EFE Egypt to help foster Egypt’s next generation of e-commerce entrepreneurs,” says Omar Elsahy, General Manager of Souq.com Egypt.

Souq.com and EFE Egypt will choose 100 participants per session for the inaugural eight-week course. Applicants must be self starters with a degree from a public institution of higher education and will be judged on their ability to innovate, lead and solve problems.

World-class trainers from EFE Egypt will kick off the two-part programme with instruction in the principles of entrepreneurship, including the creation of viable business models. Then, Souq.com Marketplace University industry experts will team up with participants to take their startup visions to the next level.

At the end of the programme, graduates will undergo Souq.com apprenticeships during which they will put their new skills to use. The businesses that take off will receive help customising their own Souq.com online shop.

For the graduates of this program, EFE Egypt and Souq.com are undergoing preparations to further provide access to micro-finance, additional mentoring, business development facilities and legal support.

“Souq.com has helped us find a new way to give entrepreneurs a leg up when it comes to launching online ventures. We are pleased our trainers will get the chance to work with Souq.com’s team of skilled retailers,” says Theodore Wilson, grant management associate at EFE Egypt.

Egypt has approximately 40 million online users, of whom 65 per cent are under the age of 30. According to experts, they are the driving force behind the growing Egyptian e-commerce market. If young, innovative entrepreneurs are given a chance, the resulting growth could be explosive. Souq.com’s programme is designed to guide this generation through the process of creating and running their own businesses.

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