Summing up Southeast Asia’s beauty queens

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Beauty is a big business.

At the national level, winners of beauty pageants are showered with an inordinate amount of prizes and social status that often belies their younger years. Sponsors line up to pour money into the pageants giving away tens of thousands of dollars in gifts and cash prizes. They then become beauty ambassadors, representing their nation in subjects that go beyond the skin.

The annual main event that endeavours to showcase the perfections of this industry is Miss Universe pageant, coming up this November.

The winner of this international event bears a 1,371-gemstone crown with an estimated value of over $120,000 and takes on a position as an international spokesperson for charities and feel-good causes. A reminder of this responsibility, the large rubies adorning the crown signify the beauty queen’s solidarity and understanding of HIV/Aids.

Below are the four lovely ladies that have been selected from ASEAN for the Miss Universe 2013 pageant so far this year. Myanmar and Singapore are due to hold their national competitions later in June and July, respectively.

 

Chalita YaemwannangChalita Yaemwannang

Nationality: Thailand

Age: 25

Height: 1.77 m

Hometown: Bangkok

Education: Masters in Tourism Management and Marketing, Bournemouth University, UK

National pageant prize: Chalita won a cash prize of 1 million baht ($33,000), a extravagant jewelry set, a new Toyota Prius car and other prizes totaling of over 4 million baht ($133,000).

 

Carey NgCarey Ng

Nationality: Malaysia

Age: 23

Height: 1.78 m

Hometown: Kuala Lumpur

Education: Bachelors of Architecture, University of Nottingham, UK

National pageant prize: Carey won a monthly salary from the Miss Universe Malaysia Organisation and more than RM200,000 ($65,900) in prizes. Plus, Carey received a free scholarship to study any course that she likes at Limkokwing University.

 

Ara Arida MUPAriella Arida

Nationality: Philippines

Age: 24

Height: 1.72 m

Hometown: Alaminos, Laguna

Education: BS Chemistry, University of the Philippines, Los Baños

National pageant prize: Ariella received cash prizes, management contracts, scholarship grants and products from this year’s sponsor.

 

Whulandary-HermanWhulandary Herman

Nationality: Indonesia

Age: 23

Height: 1.78 m

Hometown: Pariaman, West Sumatra

Education: Studied communications at Paramadina University

National pageant prize: Whulandary received $8,300 in cash.

 

 

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Reading Time: 2 minutes

Beauty is a big business.

Reading Time: 2 minutes

Beauty is a big business.

At the national level, winners of beauty pageants are showered with an inordinate amount of prizes and social status that often belies their younger years. Sponsors line up to pour money into the pageants giving away tens of thousands of dollars in gifts and cash prizes. They then become beauty ambassadors, representing their nation in subjects that go beyond the skin.

The annual main event that endeavours to showcase the perfections of this industry is Miss Universe pageant, coming up this November.

The winner of this international event bears a 1,371-gemstone crown with an estimated value of over $120,000 and takes on a position as an international spokesperson for charities and feel-good causes. A reminder of this responsibility, the large rubies adorning the crown signify the beauty queen’s solidarity and understanding of HIV/Aids.

Below are the four lovely ladies that have been selected from ASEAN for the Miss Universe 2013 pageant so far this year. Myanmar and Singapore are due to hold their national competitions later in June and July, respectively.

 

Chalita YaemwannangChalita Yaemwannang

Nationality: Thailand

Age: 25

Height: 1.77 m

Hometown: Bangkok

Education: Masters in Tourism Management and Marketing, Bournemouth University, UK

National pageant prize: Chalita won a cash prize of 1 million baht ($33,000), a extravagant jewelry set, a new Toyota Prius car and other prizes totaling of over 4 million baht ($133,000).

 

Carey NgCarey Ng

Nationality: Malaysia

Age: 23

Height: 1.78 m

Hometown: Kuala Lumpur

Education: Bachelors of Architecture, University of Nottingham, UK

National pageant prize: Carey won a monthly salary from the Miss Universe Malaysia Organisation and more than RM200,000 ($65,900) in prizes. Plus, Carey received a free scholarship to study any course that she likes at Limkokwing University.

 

Ara Arida MUPAriella Arida

Nationality: Philippines

Age: 24

Height: 1.72 m

Hometown: Alaminos, Laguna

Education: BS Chemistry, University of the Philippines, Los Baños

National pageant prize: Ariella received cash prizes, management contracts, scholarship grants and products from this year’s sponsor.

 

Whulandary-HermanWhulandary Herman

Nationality: Indonesia

Age: 23

Height: 1.78 m

Hometown: Pariaman, West Sumatra

Education: Studied communications at Paramadina University

National pageant prize: Whulandary received $8,300 in cash.

 

 

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