BMW drives into Myanmar
German car maker BMW has appointed a local partner organisation, Prestige Automobiles Co. Ltd., as its authorised importer of BMW automobiles in Myanmar, the company said in a press release obtained by Investvine.
Prestige Automobiles Co. Ltd. is a subsidiary of the Octagon International Services, a distributor of machinery and transportation equipment and is also responsible for providing aftersales service to these customers in Myanmar. The first BMW showroom in Yangon will be opened in 2014.
The expansion brings BMW Group Asia’s current portfolio up to 13 markets, with some of its key markets including Singapore, Vietnam, Philippines and Indonesia.
“The expansion decision comes as part of an ongoing growth strategy of BMW Group Asia to constantly expand our footprint in the East Asia region. This will help us effectively address the increasing demand for premium cars in this region,” said Neil Fiorentinos, Managing Director of BMW Group Asia.
German car maker BMW has appointed a local partner organisation, Prestige Automobiles Co. Ltd., as its authorised importer of BMW automobiles in Myanmar, the company said in a press release obtained by Investvine. Prestige Automobiles Co. Ltd. is a subsidiary of the Octagon International Services, a distributor of machinery and transportation equipment and is also responsible for providing aftersales service to these customers in Myanmar. The first BMW showroom in Yangon will be opened in 2014. The expansion brings BMW Group Asia’s current portfolio up to 13 markets, with some of its key markets including Singapore, Vietnam, Philippines and Indonesia. “The...
German car maker BMW has appointed a local partner organisation, Prestige Automobiles Co. Ltd., as its authorised importer of BMW automobiles in Myanmar, the company said in a press release obtained by Investvine.
Prestige Automobiles Co. Ltd. is a subsidiary of the Octagon International Services, a distributor of machinery and transportation equipment and is also responsible for providing aftersales service to these customers in Myanmar. The first BMW showroom in Yangon will be opened in 2014.
The expansion brings BMW Group Asia’s current portfolio up to 13 markets, with some of its key markets including Singapore, Vietnam, Philippines and Indonesia.
“The expansion decision comes as part of an ongoing growth strategy of BMW Group Asia to constantly expand our footprint in the East Asia region. This will help us effectively address the increasing demand for premium cars in this region,” said Neil Fiorentinos, Managing Director of BMW Group Asia.