Eu Yan Sang taps Malaysian halal market

Richard EU, CEO of Eu Yan Sang

Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama.

Eu Yan Sang manufactures and trades Chinese medicine and spices in Hong Kong, Macau, Malaysia and Singapore in 209 outlets, and also operates hospital services in Singapore, Hong Kong and Malaysia.

The company’s CEO, Richard Eu, said  that he wants to broaden the customer base for his products by not only attracting the Chinese population in Malaysia, but also Muslim Malay buyers. He added that the company will try to secure halal acceptance for more products of its range, apart from a few which already have been certified.

 

 

 

 

 

 

 

 



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[caption id="attachment_3587" align="alignleft" width="170"] Richard EU, CEO of Eu Yan Sang[/caption] Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama. Eu Yan Sang manufactures and trades Chinese medicine and spices in Hong Kong, Macau, Malaysia and Singapore in 209 outlets, and also operates hospital services in Singapore, Hong Kong and Malaysia. The company's CEO, Richard Eu, said  that he wants to broaden the customer...

Richard EU, CEO of Eu Yan Sang

Singapore-based  company Eu Yan Sang International Ltd, which specialises in traditional Chinese medicine, is going to tap the halal market in Malaysia and increase the number of outlets in the country from 89 to more than 100, according to a report by news agency Bernama.

Eu Yan Sang manufactures and trades Chinese medicine and spices in Hong Kong, Macau, Malaysia and Singapore in 209 outlets, and also operates hospital services in Singapore, Hong Kong and Malaysia.

The company’s CEO, Richard Eu, said  that he wants to broaden the customer base for his products by not only attracting the Chinese population in Malaysia, but also Muslim Malay buyers. He added that the company will try to secure halal acceptance for more products of its range, apart from a few which already have been certified.

 

 

 

 

 

 

 

 



Support ASEAN news

Investvine has been a consistent voice in ASEAN news for more than a decade. From breaking news to exclusive interviews with key ASEAN leaders, we have brought you factual and engaging reports – the stories that matter, free of charge.

Like many news organisations, we are striving to survive in an age of reduced advertising and biased journalism. Our mission is to rise above today’s challenges and chart tomorrow’s world with clear, dependable reporting.

Support us now with a donation of your choosing. Your contribution will help us shine a light on important ASEAN stories, reach more people and lift the manifold voices of this dynamic, influential region.

$
Personal Info

Donation Total: $10.00

 

 

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