Vietnam, Indonesia have a love affair with instant noodles
Indonesia and Vietnam are the second- and third-largest instant noodles consumers worldwide, respectively, after China including Hong Kong, a new survey by the Osaka, Japan-based World Instant Noodles Association (WINA) shows.
Vietnam took over India on third place in the new ranking, with around seven billion packs of instant noodles eaten in the country last year. Behind India on rank four, Japan, the US, the Philippines, South Korea, Thailand and Brazil followed.
While China and Indonesia have a stable footing on the first and second rank with 46.4 billion and 12.6 billion servings last year, respectively, the latest survey by market research firm Nielsen Vietnam shows that the consumption rate in the country has increased by 67 per cent. Vietnam is home to many local and foreign instant noodles producers, Nielsen noted.
Pandemic drives intake of instant noodles
According to WINA data, the impact of the Covid-19 pandemic has caused a sharp increase in overall demand for instant noodles around the world. In total, demand for instant noodles surged by nearly 15 per cent year-on-year in 2020 globally.
Statistics show that the Asian market was the biggest consumer of this product, accounting for 56 per cent of the total global instant noodle consumption last year, mainly in Southeast and Northeast Asian countries.
Global instant noodle sales expected to balloon
With the five main markets Indonesia, Vietnam, the Philippines, Thailand and Malaysia, the Southeast Asian region accounted for over 25 per cent of total demand for instant noodles.
According to recent market research, global revenue from instant noodles is expected to increase to $73.6 billion over the next five years from $45.7 billion in 2020.
The ultimate convenience food in Asia: Instant noodles Indonesia and Vietnam are the second- and third-largest instant noodles consumers worldwide, respectively, after China including Hong Kong, a new survey by the Osaka, Japan-based World Instant Noodles Association (WINA) shows. Vietnam took over India on third place in the new ranking, with around seven billion packs of instant noodles eaten in the country last year. Behind India on rank four, Japan, the US, the Philippines, South Korea, Thailand and Brazil followed. While China and Indonesia have a stable footing on the first and second rank with 46.4 billion and 12.6 billion...
Indonesia and Vietnam are the second- and third-largest instant noodles consumers worldwide, respectively, after China including Hong Kong, a new survey by the Osaka, Japan-based World Instant Noodles Association (WINA) shows.
Vietnam took over India on third place in the new ranking, with around seven billion packs of instant noodles eaten in the country last year. Behind India on rank four, Japan, the US, the Philippines, South Korea, Thailand and Brazil followed.
While China and Indonesia have a stable footing on the first and second rank with 46.4 billion and 12.6 billion servings last year, respectively, the latest survey by market research firm Nielsen Vietnam shows that the consumption rate in the country has increased by 67 per cent. Vietnam is home to many local and foreign instant noodles producers, Nielsen noted.
Pandemic drives intake of instant noodles
According to WINA data, the impact of the Covid-19 pandemic has caused a sharp increase in overall demand for instant noodles around the world. In total, demand for instant noodles surged by nearly 15 per cent year-on-year in 2020 globally.
Statistics show that the Asian market was the biggest consumer of this product, accounting for 56 per cent of the total global instant noodle consumption last year, mainly in Southeast and Northeast Asian countries.
Global instant noodle sales expected to balloon
With the five main markets Indonesia, Vietnam, the Philippines, Thailand and Malaysia, the Southeast Asian region accounted for over 25 per cent of total demand for instant noodles.
According to recent market research, global revenue from instant noodles is expected to increase to $73.6 billion over the next five years from $45.7 billion in 2020.
